Today we are doing the frequently-asked-for BetBright review and we dive into how (and why) BetBright became such a major player in online sports betting.
BetBright is an online bookmaker which was founded 5 years ago in 2012 and is established in Dublin, Ireland. The UK-facing sports betting operator is owned by Dedsert Limited and employs over 100 people.
The betting firm is licensed and regulated by the UK Gambling Commisson and functions under a bookmaker’s licence.
A distinctive characteristic that you'll see in this BetBright review, is their in-house developed platform which only a few major bookmakers can boast about. Like with all in-house software, this allows the organisation to be more free as it does not have any outsourcing restrictions.
The BetBright predictions betting site has a particular focus on gaining attention to their product through the channel of sponsorships.
This is clearly seen with their involvement in the BetBright Chase. The BetBright Chase is a Grade 3 National Hunt race that is held at Kempton Park. The event is open to horses 5 years or older on a track 3 miles long, consisting of eighteen fences to be jumped.
Last June, the bookie started offering content through their Racing Post Football package on its website. In this package, BetBright offer users a range of opinions, stats, predictions and forecasts on over 20 competitions globally.
BetBright Review: The Most Enjoyable Betting Experience
- Name: BetBright
- Website: www.betbright.com
- Bonuses: Up to £50 pound offer (T&C apply)
- Minimum Deposit: £10
- Rating: 04/05
This company’s philosophy is to offer an experience of value and substance. A straightforward approach where users are given what they want without any distortion. No extra emails or text popping up, just valuable content created from the user’s perspective.
BetBright have primarily received recognition for its casino, but I am writing this review today based on their sports betting service. Although it is not what they are known for, BetBright’s sportsbook is a solid platform.
An unique feature that BetBright boasts is that they employ experts from a variety of fields such as sports, gambling and customer service.
These experts regularly post quality content for BetBright which users find particularly useful. This is all published on the BetBright blog.
BetBright’s focus on customer experience has been the backbone to why the entity has been able to grow to its current size. The concept of avoiding any irrelevant distribution of content and only provide information of value has been well perceived by consumers.
BetBright’s Sports Betting Options
The sportsbook currently offered by BetBright predictions company does not have a particularly wide range of markets, its choice does not compare to the biggest players in the industry. With this in mind, BetBright will be a good choice for bettors who do not care for niche markets.
The two sports that BetBright primarily focus on are horse racing and football. These sports are covered extensively, sports like tennis, golf and cricket are also well covered. For the full list, visit BetBright’s website.
The odds are consistently set at the going rate, therefore you won’t be finding anything special in terms of value but at the same time you won’t be losing out heavily on opportunities either.
The betting margins are average and overall their sportsbook is a decent product.
The Customer Service at BetBright
What I found impressive when using BetBright’s customer support is the energy of their support team. It further backs their ideology of creating a service based on customer experience. All staff are very useful and do their utmost to solve customer’s problems.
Their options of customer service is the area I find flaws in.
They currently offer FAQs, a contact us form, telephone, email and livechat. This is quite limited in terms of options, for example they do not have a social media page for customer support which has become popular in the betting industry.
The BetBright Mobile App
Being a recently-established business, mobile betting was a major part of the industry from the day BetBright started. As a result of this, BetBright have one of the best mobile app and websites available on the market today.
The navigation on the website and app is fantastic, it has a very good layout and the presentation is very attractive. Both the app and the mobile site are both gems.
The app is available on the both iOS and android and their website even has links to take you into the respective app stores to download. The mobile site also has received a great amount of praise on online betting forums.
You can get the BetBright Mobile app here.
Payment And WIthdrawal Methods
In terms of methods available, there is an average selection available and the same choice are available for both deposits and withdrawal. These are Visa, Visa Debit, Visa Electron, Maestro and Mastercard.
BetBright only accept british pound and only allow two cards per betting account, find both of these features a particular annoyance.
BetBright’s In-Play Betting and Live Streaming Feature
The In-Play Betting feature is slick and simple.
It operates efficiently and all in real-time, and a good amount of sports events are offered. For anyone who has a specific focus on in-play betting on mainstream events, you will find anything you need.
BBTV, which is BetBright’s live streaming feature, takes in-play betting to another level. This feature is available for all users with deposits in their account. A nice touch this feature has is that the stream is viewable directly from your desktop.
Sign Up Bonuses & Promotions
As a new customer, you may help yourself to a free bet. The steps to claim this free bet are as follows:
- Deposit £10 into your betting account.
- Place the stake on a bet on odds of 1.67 or higher.
- Receive 50% of stake back in a free bet - this is capped at £50.
There are quite a few good promotions offered by BetBright and offered amongst vast majority of the sports they offer from golf, snooker, football and many more.
I feel this is a nice characteristic of the site as it shows it values sports other than football and horse racing. Again, this enhances customer experience.
BetBright's VIP Club
The sign up bonus is done to attract new customers, BetBright’s VIP is done to keep the customers they already have.As a VIP customer, BetBright offer you fantastic bonuses every week.
An example of this is the VIP weekend reload. During this promotion, users receive 50% of their stake back. This is offered with a limit of £250!
Become a BetBright VIP here.
Do BetBright Have Any Hidden Fees?
You will be glad to read that BetBright do not charge any hidden fees on any transactions carried out on their website, so you may carry out future transactions and place bets with your mind at rest.
Who Is BetBright Good For?
Due to its great interface, outstanding in-play and live streaming and limited betting markets, I feel BetBright is a great choice for someone who is not interested in making significant income but purely interested in betting as a form of entertainment.
Reason being that BetBright has focused on user experience rather than competitive odds and variety of betting markets, therefore entertainment being its core value. It is then up to the user to decide which he/she values more.
Our Rating & Final Comments
With all of the above considered, we have given the BetBright bookmaker predictions site a solid rating of 4/5
In my opinion. BetBright is the ideal platform for those who want to try out betting for the sake of the thrill. They do not offer the best value in terms of odds but offer the most enjoyable experience for rookie bettors.
BBTV enhances the experience as it creates a ‘one-stop shop’ platform, making users feel part of something exciting. This takes in-play betting to another level and creates a buzz around BetBright’s product.
Another feature that further backs the user-focused strategy is the BetBright Blog. With this product, users are able to create conversations amongst themselves. This results in creating a friendly community, a sense of unity where everyone helps each other reach their betting goals.
Overall, I found my experience with BetBright an enjoyable one and would strongly recommend it to any casual punter who's looking to spice up their personal time with the thrill of sports betting.